CD / ART DIRECTOR
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Get Old by Pfizer

SENIOR VS. SENIOR

PFIZER

SENIOR VS. SENIOR

PFIZER


At 70, Paul Critchlow retired after careers in journalism, government and finance. Finding himself bored after less than a year, he joined Pfizer as a “senior intern.”

There, he redefined what it means to age.

We documented Paul's journey and featured it on Pfizer's Get Old social platform. 

 

:30 | SENIOR VS. SENIOR

LONG FORM VIDEO

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Agency: Huge DC | Creative Director: Mick Sutter | Production Company: GoodFight Media